neubau 062020 Galleries

neubau eyewear Teams Up With Female Creatives For French Riviera Capsule

Get Crafty for the Launch of This New French Riviera Capsule

As an homage to an endless summer on the French Riviera in the 60s, neubau eyewear is presenting its new special edition “Côte du Soleil”. This year’s collection by the Austrian label is celebrating the mood of an era and the nature of South of France with a premiere: all three models are made from the new, innovative material natural3D, a 100% bio-based material, printed with 3D-technology.  A journey to the French Riviera of the 1960sThe French Riviera of the 60s inspires nostalgia and a sentimental longing among an entire generation. During that time, the South of France was evolving as a hotspot for ground-breaking developments in art, design and film and is still regarded as a place that combines languid allure with an indefinable feeling of freedom to this day. Characterised by its new aesthetic, the Côte d’Azur provided a kind of sanctuary for icons like Andy Warhol and Roy Lichtenstein, who heralded the dawning of a new era with their art. It was this bold, free, nonchalant scenery that Jacques Deray chose as the ideal backdrop for his cult film “La Piscine”, which perfectly captured the mood of an era. Taking that as its inspiration, neubau eyewear is conveying the endless feeling of summer of those days with the “Côte du Soleil” collection. The special edition evokes exactly what defined the heyday of the French Riviera – the feeling of freedom, the rediscovery of grit and tenacity and the constant connection to nature. “Côte du Soleil” recalls long-forgotten, romantic memories of balmy summer days in the South of France and, with the use of natural materials and state-of-the-art technology, is translating its unique aesthetic into three sunglasses models. THE BESTWanna win new sunnies? See all three tutorials via neubau eyewear IGTV.Choose your favourite session and upload your creation before June 21.This is how it works exactly.Or shop them here.